About

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    Double Dutch & Company is a micro agency using technology to connect clients with their customers. If you’re an indie brand, a mom & pop shop or – you do something really, really well but don’t have the time, resources or experience to be a digital marketer – then we should talk.

    Our strategic approach is always geared to answer your question of “what does this mean to my business?” With over 16 years in digital marketing we’ve seen the rise and fall of so many technology platforms, start-ups, fads and memes. We’ve seen the technologies change but at the heart of it – it’s about people – we just use different ways to connect & communicate today.

  • Lisa Aragon Co-Founder & Digital Architect

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    The lovely & talented Ms. Aragon cut her teeth on the means streets of D.C. and hasn’t looked back since. An intelligent and tactical Jill-of-All-Trades – you’ll be hard pressed to find a tool or technology she’s not familiar with or a sharper tack in the toolbox. Lisa made her marketing debut in the early ‘90s in Washington, D.C.’s telecommunications sector as a multifaceted marketing manager. Recruited by internet monolith AOL, she honed her skills in traditional and interactive platforms and served tours of duty at two of the most successful Washingtonian interactive agencies; TIG Global and New Media Strategies.

  • After relocating to the serenity of the Sonoran Desert she contributed to well-respected AZ firms Terralever, Sitewire, and The Lightly Agency. As co-founder of Double Dutch & Co. Lisa heads up the technology side of the house, planning and overseeing the technical implementation of websites, user experience (UX), technology roadmaps and the analytics and econometrics of clients’ digital marketing endeavors along with their online reputation management.

    With several Webbys, Addys, Internet Advertising Awards and an Emmy under her belt, Lisa is proud to have partnered with and serviced a host of A-List clients including Sears, Lufthansa, Ford, Anheuser-Busch, Marriott, JCPenney, 1-800-Flowers and more. Lisa harnesses her 16 years of digital experience to better equip businesses and clients that are lifting their sails to reach a digital destination.

  • A specialist in e-commerce, hospitality and tourism, healthcare and retail, Lisa is a proud member of several SEO consortia, the Hospitality Sales & Marketing Association International (HSMAI) and attends local women’s business groups and chamber events. Our golden-throated marketing guru is also an accomplished vocalist and soloist lending her smoky stylings to the choral convocations of Arizona Women in Tune (AZWIT) and sings in English, Spanish and Arabic.

    She also serves as an advisor, instructor, presenter and consultant for MediaBistro, a prestigious international resource for media professionals. Her courses can range from imparting wisdom about SEO to a deeper dive about Search & Online Marketing.

    When she’s not raising the roof of something digitally sassy, Lisa can found in the kitchen developing gourmet delicacies while jamming out to Siouxsie & The Banshees, Interpol and Radiohead. You might also find her head down in the screen of her MAC in a dark, sultry cigar bar enjoying a fat stogie and sipping her beloved Jameson & Ginger Ale or hiking the Arizona Foothills with her partner Jamie and their two canine companions Cowboy and Ella.

  • Josh Yeager Co-Founder & Digital Strategist

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    This native Pennsylvanian polyglot (German, French and some really sad Spanish) began his web marketing career in 1995. After working his way up the east coast for e-commerce pioneers MusicBoulevard/CDNOW and former search giant Lycos, Josh relocated to Arizona in 2003. Fortifying his digital acumen with internet agency luminaries iCrossing and Sitewire, Josh brings deep digital experience to a spectrum of B2B and B2C clients ranging from small businesses to Fortune 100 brands. In 2011 Josh co-founded Double Dutch & Co. to share his 16 years of digital expertise with cool indie brands and companies like yours.

  • Professional and personable , Gemini Josh sits on the Board of Directors for Tempe Tourism, an advisory board member for the Art Institute of Phoenix, author of 300-level digital curriculum for a Phoenix-based distance learning institution, winner of four American Marketing Association awards and an Addy-winning motion graphics video – Josh has had the honor of working with the following brands & clients; Olive Garden, Red Lobster, The Capital Grille, Sears, Cox Communications, Jack Daniel’s, Lifesavers, The Price is Right, BMG, Freemantle Media, Discount Tire, The Weekly World News, iGo, RCI, Carnival, NCL, Princess and Cunard Cruise Lines.

  • An avid fan and early adopter of social media, Josh is a frequent public speaker on the business applications of digital media. His speaking credits include Arizona State University’s W.P. Carey School of Business, ASU’s Walter Cronkite School of Journalism & Mass Communication, ASU’s Lodestar Center for Philanthropy & Nonprofit Innovation, ASU’s School of Sustainability, agencyside’s annual BOLO conferences, webinars & workshops, the WACVB 2011 Tech Marketing Summit, Women President’s Organization, and Meeting Professionals International Sunbelt Chapter Keynote Speaker and SEMPO – the Search Engine Marketing Professional Organization.

  • Outside of the office, Herr Yeager creates junk art shrines from roadside-finds and dumpster-dive discoveries. His artwork can be found at Exposed Studio & Gallery and in the DIY “how-to” tome, “Bazaar Bizarre: Not Your Granny’s Craft Book!” by Penguin Press. Josh didn’t own a TV for years and only reluctantly brought one home after winning it in a talent show. He’s “10x more likely to be found, getting lost” within the labyrinth of Wikipedia (Jimmy Wales is a patron saint), helping on Yelp (Elite Squad 2010, 2011), mongering for mayordom on Foursquare, or pondering the existential nature of double rainbows and talking dogs on YouTube. Josh has two dogs; Cooper & Curtis, both of whom converse with him regularly on a variety of topics including world history, string theory, the nature of the Universe and “what’s for dinner”.